About Us

 

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ART IN A NEW LIGHT

EFX™ Gallery is about marketing a unique type of dynamic and interactive art. Through a new innovation, we allow both the creator and beholder the ability to control color/hue of elements in the art AFTER the art has been printed!

Visual arts over past centuries and even today is usually a one-way and non-interactive experience. We hope to change this old paradigm and introduce a new one. Through your smartphone, you can now control the color expression of your art. 


OUR PHILOSOPHY

Our philosophy is founded on the principle that Art should be dynamic and trans-formative. 


OUR PURPOSE

Purpose and Mission are bound together. Purpose leads. Mission follows.  EFX™ Gallery's purpose is to exhibit this type of unique art. 


OUR MISSION

Our mission is to provide a new, innovative and unique type of giclée that provides greater artistic expression. Giclées no longer have to be totally static in nature. We are passionate about creating a unique viewing experience and a powerful tool for people to control hue and color in the art we produce and exhibit. We encourage artists to investigate this new type of print medium and add a powerful tool to your color palette.